As customer expectations sky-rocket, delivering the right product content, and offering exceptional buying experiences is no longer a matter of choice, but a prerequisite for success. To achieve this, organizations need to revamp prevailing models and provide...
As a Mobile or Web developer, you may have heard the new buzzword in the industry- Experience Design (XD). You may have even wondered what Experience Designers really do? Like most users, you may have noticed that they do make software products noticeably easier and...
Given the level of competition in the B2B world, it has become hard for organizations to build meaningful relationships with distributors and customers. Even existing relationships are under pressure. The constant refrain is, “how to make it easier for the buyer...
In today’s data-driven era, the benefits that data brings to marketing organizations is phenomenal. But on the flip side, data also presents a consistency, security, and usability challenge. With data expected to grow to 175 zettabytes by 2025, organizations...
We have written often that product data has now become an integral part of the digital strategies of businesses. As products pass through various stages before they come to the market – from design to manufacturing to shipping and finally retail outlets and...