It’s no surprise the industrial distribution market has changed over the past several decades. An industry once dominated by traveling salesmen and catalogs has grown into a global e-commerce marketplace. Along with this growth comes new and unexpected...
Codifyd encourages distributors take a customer-first approach to designing product content. Our priority was to make finding and buying products easy for customers, all the while keeping each business unit’s goals, processes, and requirements in mind.
Cornell University wanted to digitize its historical collection of the Cornell Daily Sun, the daily newspaper of the university. Cornell not only wanted to make articles and advertisements publicly available, it wanted the public to be able to search, navigate, and...
As a manufacturer, you’ve probably faced increasing pressure over the years to improve the quality of online product information you send to your distributor channels. With varying requirements for the type, amount, and format of product information requested,...
When it comes to B2B online buying, product categories are more than just stacking up products in the right place. Especially for industrial distributors that want to attract and engage casual web searchers (and hopefully retain them as new customers), product...