How The Pandemic Has Made Product Information Even More Crucial
One of the realities of the pandemic is how difficult it has become for consumers to walk into brick and mortar outlets and make purchases to meet their requirements. Instead, they are relying on online means of purchasing products in ever-growing numbers. It’s...
The Starring Role of MDM in the Customer Experience Tale
Customers are interacting with companies and brands across an ever-increasing array of channels and means. All these interactions generate valuable, independent data-points that reveal a bit more about the customer to the company. With the amount of data at the...
The Growing Place for MDM in the B2C World’s Digital Strategies
