When she gets to the store to pick up her online order, will the pickup experience inspire additional purchases? 57% of online shoppers said they had picked up an online order in a store in the last year according to results of a study published in August 2017....
If she can’t return her online purchase in-store, she may not buy it at all. The retail race for digital supremacy is on. While so many have filed for bankruptcy protection, or closed stores, the trend is clear. Retailers who invested in tech early are doing...
SAP just announced their next-generation front office suite, SAP C/4HANA. If you’re interested in learning more about these changes, we encourage you to reach out and contact us. For now, I’d like to take the opportunity to give some insight into this compelling event...
The overarching goal of the true omnichannel commerce experience has been to improve customer experience as a whole. The more consistent the customer journey across every touchpoint from initial marketing to purchase, the better the customer experience should be, and...
The new Retail CX is a Shared Experience: a blend of the customer’s Retail and Brand experience. In today’s market, Retailers must provide a superior Customer Experience to survive. They continue to fight to attract and keep more customers by making them feel special....